Points-of-Difference (POD) Vs Points-of-Parity (Pop) – The Brand Positioning Techniques
Dr. B. Karthikeyan
Social Entrepreneurs in Karnataka: An Overview
Dr. Ashwini
Empowerment of Salt Pan Women Workers in Change Management perspective in the Present Scenario
SR. A. Shunmugavadivu
Environmental and Green Behaviour of Indian Consumers
Dr. K. Saravanan

Teaching and Learning: Study on Self Assessment of Students

Dr V.P.Alexander